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Designed for those who love country life

We have been the brand that lives and breathes the countryside – the landscapes, the weather, the wildlife, and the people. Every day, we combine innovation and tradition to engineer the best clothing for those who share our passion.

The fabric of the countryside

Our passion for the country way of life has shaped who we are, and it still forms the foundation for our vision: to enhance your experience in the countryside by providing you with the best-performing and most reliable country clothing money can buy.

Our Fabrics

A commitment to excellence

Our legacy of innovation and expertise spans six generations. The family values and guiding principles, upheld today, have been central to Country since it was founded in the early nineties. Drawing on the knowledge and experience of the oldest outdoor clothing company in the world, we continue to redefine quality country clothing.

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